It took a little while for me to find history about Life Savers in South Africa. How did I ultimately find the information? I switched from looking for "Life Savers", to looking for "Lifesavers". 

1929

Nabisco, until 1989 (per UPI)

1989

Royal Beech Nut Ltd. was a wholly owned subsidiary of Nabisco Holdings Corporation. During apartheid, NHC sold it to Delfood (UPI).

October 5, 1995 

Nabisco Holdings Corp. returned to the South Africa market by purchasing a 50% interest in Royal Beech-Nut Ltd. from Delfood (UPI).

1996

Apparently a South African Life Savers company attempted to re-market Life Savers in the UK market in 1996:

https://letslookagain.com/2015/03/polo/

A South African TV advertisement for Five Flavour Life Savers

https://youtu.be/XzriZ6EM7IQ?si=a4LDbn00UWnu6Z07

1998

The next, brilliant, move was to get South African group "Ladysmith Black Mambazo" to be the voice of the Life Saver theme song. I have listened to their isicathamiya and mbube vocal stylings on Paul Simon's Graceland during virtually every road trip we've ever had. If you have ever heard them singing, you can probably imagine the, "Life...Savers...yummmmm".

https://youtu.be/nTm9FM6XtcE?si=NhW2Z-8bG2o0EmCF

Screenshot 20240718 2302272

And given the summery, fruity focus, it makes a lot of sense that they came back with this icy commercial for the sparkling, minty Life Savers. https://youtu.be/N1xXVk6VfEU?si=Fn737ZdfK8vuQk4K

Screenshot 20240723 233357

 

THE WRIGLEY CO. (EAST AFRICA) LTD.

P.O Box 30767, Plot LR No. 209/6922 19 Bamburi Rd, Nairobi, 00100 Kenya 

https://www.dnb.com/business-directory/company-profiles.the_wrigley_company_(east_africa)_limited.3fece8bb7221c9623cab7a735b764393.html

Mars Africa 

19 Bamburi Rd, Industrial Area, P.O Box 30767 - 00100N, airobi, Kenya; Email This email address is being protected from spambots. You need JavaScript enabled to view it.Websiteh ttps://www.mars.com/; Telephone +254 709 802 000

https://amcham.co.ke/report/wrigley-company-ea-ltd

According to Mars (2024), 

"Mars Africa is a wholly owned division of Mars Incorporated. Established in 1997, Mars has since grown to a Sub-Saharan business which employs over 400 Associates across 3 local sites in South Africa and a manufacturing facility in Kenya. The Sub-Saharan business is representative of four business segments namely, Petcare, Food, Gum and Confectionary.

"The Mars Multisales Corporate Office is situated in Woodmead Sandton with manufacturing facilities in Montague Gardens in CapeTown producing South Africa’s most loved brands such as Royco and Masterfoods and our Royal Canin Petcare manufacturing facility in Randburg Johannesburg-producing our Petcare brands.

"Our footprint extends across Sub-Saharan Africa with a Gum manufacturing facility in Nairobi Kenya."

Therefore, it appears that, while there are sales offices in South Africa, and gum manufacturing in Kenya, there may not be any Life Savers hard candy produced in sub-Saharan Africa.

Retrieved from https://zaf.mars.com/about/history

⭕ If you have more information about Life Savers in South Africa, please contact me using the contact us link.

Sources 

See embedded references, plus:

"Nabisco re-enters South Africa," 5 October 1995, UPI. Retrieved from https://www.upi.com/Archives/1995/10/05/Nabisco-re-enters-South-Africa/8958812865600/

 

Life Savers™️ is a trademarked name currently owned in the US by Mars Wrigley Confectionery, having been owned and/or licensed by many previous companies, varying by country.
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